The current focus on the initial PPWR milestones is prompting many companies to make rapid strategic decisions—usually favoring mono-materials or paper-based barrier packaging. From the perspective of short-term compliance, this is understandable.

However, when we analyze the issue with your risk management and sustainability teams—looking ahead to 2035—fundamental challenges emerge:

Recycling at Scale (2035): Pure mono-material solutions often result in quality loss (downcycling) and offer only a partial solution to the challenge of closed-loop systems, particularly in the food sector.

Barrier Properties & Product Protection: Paper-based alternatives hit limits when high-performance barriers are required or rely on coatings that contaminate the recycling stream.

Reputational & Misinvestment Risk: Investments in transitional technologies carry the risk of needing to pivot again after 2035 and facing accusations of greenwashing.

Our approach as a development partner:

We have developed a bio-based, compostable film technology that enables a genuine biological closed-loop system without greenwashing risks